Read This BEFORE Hiring A Web Designer

When you’re inspired by a new business idea, it can be tempting to jump in full-speed ahead. Many entrepreneurs automatically assume one of the first things they need for their business is a website…and ASAP! While an online presence is imperative for your business, it’s not necessarily the first thing that needs to be checked off of your to-do list. You can have an absolutely ah-mazing website but still not achieve the success you dream of for your business. Why is that? Because it takes more than just a nice looking website to build and grow your business. Here are 6 things you should consider before hiring a web designer:


Creative Resources for FREElance Designers

Learning graphic design might be challenging, but that doesn’t mean it needs to be expensive. The internet is full of creative resources designers that are free and available to any designer. These resources can be utilized to learn new skills, seek creative inspiration and find freelancing tips. Video tutorials are helpful for learning new tricks and techniques, especially with Adobe software. Mock-ups help present your work in a professional manner and graphics are useful for a quick turnaround time. New fonts are a great way to freshen up your work and bring new inspiration to your design. Each of these creative resources have quality content that benefit any type of freelance designer. Did I mention they’re all free?


20 Ways to Rekindle Your Creative Spark

You’re working on a project for a client when suddenly, it’s gone…any inspiration you thought you once had is no longer insight and you have no idea how to  get your creative juices flowing again. Experiencing a creative wall can cause problems in your business and it’s critical to rekindle your creative spark, and fast! Some of the best ways to get inspired are some of the last things we think to do as designers. Use these innovative ideas to help get you out your creative rut and get back to business.


Aerial CLT – Brand Design

Aerial CLT is a dance, yoga and circus arts studio based in Charlotte, NC. They’re a fun and interactive studio that offers a variety of classes for anyone looking for a new way to get fit. When starting this project, it was important that I incorporated the movements of aerial dance in the design. Watching the dancers in action brought specific words to mind such as graceful, fluid, energetic, peaceful and active. These words describe the exact emotions I wanted to communicate with the Aerial CLT brand.



The Good, The Bad and the Reality of Being Your Own Boss

When I first started my design business I honestly had no clue what I was doing. Don’t get me wrong — I had gone to school for the skills I needed to qualify as a graphic designer. I just had no idea what it actually meant to work for myself and run a business. When I thought about being my own boss, all I could image were the perks. Yet when I started running my business, I began to see the costs of being the boss. Ultimately, experience has taught me there are three sides to being self-employed:  the good perks, the bad costs and ultimately real life.


Ways To Network With Other Designers

Networking is critical to designers, especially those looking to build a solid freelance clientele or become self-employed. Good design will get you far, but having good design that people recognize as your work will get you even further. We all know it’s not so much what you know, but who you know. So here are a few tips to help you better promote yourself and ways to network with other designers:


How to Design Efficiently in Adobe Illustrator

Time is always of the essence and being able to work quickly is always a great advantage for any designer. There is nothing more stressful than missing a deadline and doing so can make it hard to keep clients. As a designer, it is important to “work smart, not hard” so you are designing successfully and efficiently while working in Adobe Illustrator. Here are a few tips that you can add to your design process to boost your workflow:


Great Reads for Self-Taught Designers

“Creativity needs the support of knowledge to be able to perform at its best.”
– Massimo Vignelli


Spark your creativity and skills with these great reads for self-taught designers! Whether your just starting out in design or have years of experience under your belt, these books offer great tips and insight for any designer.


6 Tips To Improve Your Design Skills

Graphic design is a constant learning process and, at times, can be a bit overwhelming for any designer, even those with lots of experience. If you’re looking to improve your design skills or just getting started in graphic design, these 6 tips are just for you!